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Build-A-Bear Workshop hosting Princess Weekend


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From Chip and Co...

Build-A-Bear Workshop, the interactive retailer of customized stuffed animals, is celebrating the launch of its Disney Princess bear and collection of enchanting costumes by hosting Princess Weekend, Friday, Jan. 11, through Sunday, Jan. 13, in stores throughout North America. Guests will be given the royal treatment with paper crowns and jewel stickers to decorate in their own special way. After a crowning and knighting ceremony, Guests will be able to create magical memories with the new Disney Princess bear ($23), featuring a sparkling crown and paw depicting beloved Disney Princess characters and majestic crowns.

Full article...

http://www.chipandco...ess-collection/

Link to Disney Princess page on the Build-A-Bear Workshop website...

http://www.buildabea...requestid=56561

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I had assumed that Duffy was a direct assault by Disney on the Build A Bear idea. So I'm a little surprised to see them doing business together. Of course, they both stand to make a fortune, so what the heck.

T-Rex at DTD has a Build-a-Dino by Build-A-Bear, so they already have a relationship.

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